If you want to develop a new product, from product appearance design, industrial design, prototype production, structural design to mold development, and finally to production, there are many questions you need to think about in this process.
Here to share with you how our industrial design team should remind customers to think and answer the 9 most important questions in the product design process.
1. Why do you design and develop new products?
You will not design and develop new products just because you “need new products”. You must carefully check and determine the reasons for your design and development of new products. For example, does your new product have design advantages?
Does your new product have unique features that your competitors don’t?
Can your new product help users solve any specific problems? Does your new product have cost advantages and channel advantages? Market Advantage? Sales advantage?
After all, in the strict sense, a new product is already lagging from the moment it is established. In this case, we must fully consider our own advantages and disadvantages in order to be accurate and effective. Analyze the actions of competitors, the shift of brands, or respond to user complaints and needs. What are the pain points of customers? These elements need to be reflected in your product introduction and design.
2. What is the positioning of the product?
What are the main key functions?
What are the user groups?
The positioning of new products, key performance indicators are crucial. You must first define the product, its performance expectations and where is its user group?
Only after these are clear, we can make an excellent and appropriate appearance design at the beginning of the product industrial design, achieve product sales growth in the commercial sea of product surplus, and gain the trust and support of users.
3. Is the new product really what users need?
New products need to go through accurate market research to understand the advantages and disadvantages of similar products on the market, and what are the points that support their sales? Is the new product you are going to develop really what users need? Where is the customer’s pain point?
Why do guests need to buy products instead of competing products?
These all need and must be considered clearly!
4. What is the boundary of the new product?
Each project and product should have a preliminary main boundary, defining the product boundary area. These boundaries should be defined sensibly-they must be large enough to obtain innovation opportunities, but not so large that you lose focus.
The boundaries of the product must be determined absolutely. Where are the consumer groups? How many potential consumers are there? Which countries would people like? Count the number of potential customers worldwide.
This is a problem that needs attention in the industrial design process of new product development.
5. What is the slogan of the new product?
The slogan we are talking about does not refer to a professional copyright slogan, but a sentence that accurately defines the essence of the product, in other words, the core value of the product. It is to let potential customers see the urge to buy. Willing to pay for this product. And the order is paid immediately.
6. Does your team have relevant knowledge and skills?
The most important thing is to know in advance whether you have the knowledge and skills needed to develop the product. When the answer is no, you must be clear about what you need and how to add the required knowledge in time. If not, you can contact us for cooperation. We have 16 years of industrial design experience and can provide free technical support services in the early stage.
7. Who are the core members of the industrial design team?
When starting a new product design, you need to know who are the core members of the industrial design team, and what their industrial design capabilities are. Do they have successful design cases?
These things need to be understood clearly when you inspect the industrial design team! Usually, a new product design and development team should consist of four to six teams, not a single scope. Industrial design, structural design, hardware design, software development, consider every aspect of management, research, and development, design, marketing, manufacturing, and logistics. Details. Only in this way can you get closer to success.
8. What are we missing?
You never know in advance what will happen in the next step. Industrial design is a process of asking questions, answering, and solving problems at the same time. Asking the right questions is half the problem. The core content of the product should also include questions that you must answer.
Ask the right questions, answer the questions correctly, execute the process correctly, and finally solve the problem correctly.
9. How does the new product adapt to the production line?
Most industrial design teams have designed more than one product. But not all industrial design teams are equipped to convert design drawings into products. We have successfully developed more than 500 products for our customers, which can be mass-produced products!
New products should be combined with the product structure at the beginning of the industrial design. We have rich admiration in this respect, so that industrial design can have a reasonable way of disassembly, the feasibility of mold manufacturing, and the commonness of surface treatment processes. The efficiency of production and assembly is comprehensively considered!
Otherwise, the development cycle of new products will be greatly extended, or even miss the best time to market for new products!
By cooperating with us, you can get the best results you want with lower time cost, management cost, labor cost, etc.
Industrial Design Rich Design Experience
Industry Design is an import market, combining with the advanced design idea, accurate target market positioning, rich design experience, with the actual situation of domestic and international production and processing technologies, provide enterprises with complete product design solutions and implementation of security.
We have perfect processing and production factories, as backing. Committed to providing enterprises with product design research, product design planning, product concept definition, the structure of the product appearance design, product and process design, product packaging and brochure design, product interface and function design, prototype production model, mold machining, mass production, and the product assembly.
To provide faster, ease of one-stop design service.
Industrial Design coverage
Communication, electronics, medical, industrial equipment, instruments and meters, tools, home appliances, military industry, public facilities, and other industries and fields. In cooperation with many well-known enterprises and design the success of the organization, perfecting the more conform to the international operation of organizational structure and management model.
Mastered a large number of internationalization and localization design resources, make our design team has the best balance, for the different market background of the customers with the optimization of product design service. Efforts by design originality, combine culture, science, and technology, creative.
We direct our customer’s product concept and requirements concept to our European design company to design and provide first-class international design concepts. Is the traditional concept of creative treason is the philosophy of the break the normal procedure, is the cycle of creation and destruction, thinking of the collision, wisdom is docking, novel, and creative ideas.
Creativity is a breakthrough in product appearance, marketing model, market mechanism, function, and other aspects.
Creativity is the result of the comprehensive application of logical thinking, image thinking, reverse thinking, divergent thinking, systematic thinking, fuzzy thinking and intuition, inspiration and other cognitive methods. Pay attention to intuition and inspiration. Many ideas come from intuition and inspiration.
Industrial Design Originality (Creativity)
Creativity is mysterious. From ancient to modern times, scholars have a different understanding of the creative, defined are different, Robert J.Sternberg believes that creativity is the ability to produce works, these works not only novel (that is, the originality is not to be expected), and appropriate (that is consistent with the purposes for goal given limit).
Architectural scholar Cudici (John Kordich) said: “creativity is a struggle to seek and liberate our inner.”. “Creativity is the process of seeing new possibilities and combining those possibilities into a work,” Mr. Lai Sheng Chuan said.”
These definitions illustrate that creativity consists of two main aspects: “concept”, “facing” and “executing”, “seeking” and “liberation”, and explaining the creative work of the two aspects at a deeper level. Mr. Lai Sheng Chuan called these two parts the two mysteries of creativity, independent and interrelated, in two steps – the emergence of desire and the way to express it.
Industrial Design Product Originality (Product, Creativity)
Product creativity refers to anything that can be supplied to the market, used and consumed by the people, and can meet a particular need of the people, including tangible goods, intangible services, organizations, ideas, or combinations of them.
Products can generally be divided into three levels, namely, core products, forms, products, extended products.
The core product refers to the overall product available to buyers directly benefit and utility; form product refers to the product on the market of physical appearance, including product quality, features, style, trademarks, and packaging products; extension refers to the overall product to provide a series of additional benefits to customers, including transportation, installation and maintenance to ensure to consumers in the field of consumption benefits.